Introducing Reminder Campaigns: Generate Demand & Gather More Data on New Products

Posted on May 15th, 2019 by Hanna Matyiku

Reminder Campaigns are a new tool built to help generate demand and collect data on Shopper behavior. Products in Reminder Campaigns do not go up for auction; instead they are displayed more like an ad within the feed. The product listing garners impressions data and the customer can set a Reminder, if they are interested in the product. A Reminder will send a push notification to the Shopper when the product goes up for auction.

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Use New Category Insights to Power Your Inventory

Posted on April 16th, 2019 by Hanna Matyiku

Today, we launched Category Insights in the Seller Tools. Category Insights provide an hourly look at product performance across Tophatter at a category and subcategory level. By comparing the last 7 days to 7-14 days ago, Category Insights shows recent demand trends to help with your inventory planning and selling performance.

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5 Things You Didn’t Know About Inventory Financing

Posted on April 15th, 2019 by Hanna Matyiku

In business, cash is king. Without it, you couldn’t grow. But cash flow isn’t always reliable, especially in ecommerce when your income is tied up for two weeks or longer. Which is why many marketplace sellers turn to financing. But is financing right for your business?

To help you make more sense of this space and see how you can take your business to the next level, here are five things you didn’t know about inventory financing.

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Welcome to the Tophatter Seller Hub

Posted on April 15th, 2019 by Hanna Matyiku

Today, we launched the new Tophatter Seller Hub! The Seller Hub serves as a home for all the information you need as part of our Seller community.

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Introducing an Improved Fee Structure

Posted on April 9th, 2019 by Caroline

What you need to know about the new fee structure:

2019 is a big year for the Tophatter community. In 2018 we focused on controlled growth, improving predictability for Merchants. This year, we are empowering Merchants with more education, tools, transparency, and most importantly putting control into your hands.

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Tips & Tricks: Make Campaigns Do the Work For You

Posted on January 4th, 2019 by Aimee

Who doesn’t want to make selling easier? We built the Campaigns tool to do the work of testing for you. To get started, we put together some tips and tricks to get the most of your Campaigns.

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Faster Feedback Loops + Easier Testing = Better Tophatter for You

Posted on January 3rd, 2019 by Aimee

Testing products is key to see what sells best in the auctions. Today, we launched the new Campaigns feature is to make testing easier and faster for you.

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We Made Selling Easier: Learn About the Merchant Tools You May be Missing Out On

Posted on January 2nd, 2019 by Aimee

What is Scheduling Fee Bidding?
Scheduling Fee Bidding, or SFB as we often refer to it, is similar to a listing fee — it’s the cost of getting an item scheduled into auction. The Scheduling Fee bid set by the Merchant determines how much volume is scheduled for auction. High Scheduling Fee Bids will result in more volume; low Scheduling Fee Bids will result in less.

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Tophatter 2019 Merchant Kick-Off

Posted on January 1st, 2019 by Aimee

Happy 2019! At Tophatter, we always say we have two customers: our Shoppers and our Merchants. Through continued partnership with our Merchants, we can improve the selling experience and build our businesses together. As the new year ramps up, we wanted to take a moment to look back at last year and give you a preview into what we’re focusing on for 2019.

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Sree Menon of Tophatter Speaks at The Hustle’s 2X Female Leader Event

Posted on April 13th, 2018 by Aimee

If you haven’t heard of The Hustle, here’s the scoop.

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